Wednesday, April 1, 2009

Ready… Set… Blog

We’ve watched the marketing, digital, and communication worlds collide over the past couple of years, bringing social media to mainstream mainframes everywhere. We’ve asked whether it is smart for our business. We’ve stressed over the details of skinning it, housing it, maintaining it, and most of all, keeping it relevant. We strive to be at the forefront of marketing, to provide our members with valuable information, education and networking. We knew this was our next step because it makes sense to create a forum for sharing the latest and greatest trends in marketing. So… here it is: Welcome to the BCAMA’s blog.

We’ll share what we learn along the way as we launch our full social media strategy and build on some great existing networks like facebook and linked in

Getting here wasn’t easy. I proposed the portfolio to the BCAMA exec nearly eight months ago, and our president, Rosa, has been a huge advocate for this all the way through. We’ll hear from her soon! I think we all thought it was going to be a simpler process to get here. But we’ve learned a lot along the way. Now that we’re here, there is a team of us that are going to maintain this blog through articles and video uplinks from speakers, current marketing trends from experts across the country, and tips and tricks we’ve learned along the way. Looking forward to the dialogue!

1 comment:

Maya said...

This is great for the BCAMA - looking forward to seeing the learnings and discussing metrics for social media.