We asked the question in today's economy, how do you build engagement and brand loyalty? In the Grey Vancouver Speaker Series next Wedneday May 20th, Bob Lenarduzzi will address Building Major League Loyalty as he discusses consumer engagement and how the concept will grow the organization from 5,000 to 20,000 seats in 24 months.
If you're an early riser, join us, and Bob Lenarduzzi, President of the Vancouver Whitecaps FC next Wednesday at 7am at the Four Seasons hotel. For more information check out http://bcama.com/events/past_events/09-05-20.htm
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3 comments:
Bob and his marketing team have done an incredible job at marketing and branding the football club. I'm very interested to see what other inicitives they have planned.... I'm sure the event won't be the usual boring Power Point presentation...Hope to see you there.
I will pass it along.
Asif
Really enjoyed this presentation. Blogged about my thoughts. http://tjrramblings.blogspot.com/2009/05/fan-engagement-customer-engagement.html
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